Advertising campaigns are a great way to increase awareness (and funds!) for your organization. But you might be asking yourself: How can my campaigns have even more impact?
Ronald McDonald House New York® wanted to increase the impact of their Share a Night campaign, an annual event that supports their mission to provide a loving place to stay for families who travel to New York for their child’s treatment. And with the right strategy, they succeeded. Through the use of multi-channel marketing, we figured out the formula to really wow RMH-NY’s donors to help even more families.