Posts by Bill Nicholson, CTO
Direct Mail Fundraising
Balancing Urgency and Purpose: Nonprofit Strategies for Today’s Challenges
14 min read
| April 30, 2025
Recently, TrueSense Marketing leaders Angie MacAlpine, Megan Carder, Stephen Ferrando, Matt Monberg, and John Thompson sat down to chat about the state of the nonprofit...
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Fundraising Best Practices
Data Governance: Ground Rules for Handling Nonprofit Data Responsibly
5 min read
| 11/07/24
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Donor Behavior
3 Ways to Protect and Secure Donor Marketing Data
3 min read
| 11/05/24
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Digital Fundraising
5 Powerful Data Levers for Effective Fundraising
4 min read
| 09/13/24
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Actionable Fundraising Advice