Fundraising Agency | TrueSense Marketing

How TrueSense Is Leading the Change

What moves a donor to give, give more, and give again? Fundraising campaigns powered by cutting-edge tech and human judgment. We bring together analytics, creative, and strategy across every channel. This leads to less back-and-forth between you and your fundraising agency, and donors have one consistent experience with their favorite charity — yours.

Analytics

We harness today’s most advanced AI-powered technology to predict donor behavior with 99% accuracy.

Let’s Predict Your
Next Best Step

Strategy

We can’t default to shiny-and-new or retreat to tried-and-true when there’s so much at stake — the financial security of our nonprofit clients.

Let’s Tailor Your
Donors’ Experiences

Creative

Compelling campaigns that inspire action are audience first, metrics informed, and consistent across channels.

Let’s Craft
Your Conversions

Production

We bring all aspects of print production and digital campaign execution in-house, leading to versatility and accountability.

Let’s Deliver
Your Campaigns

Proven Powerful Partnerships

Solve Today’s Biggest Fundraising Challenges

The future of fundraising belongs to nonprofits that are bold enough to embrace what’s new in direct response and wise enough to never lose sight of what’s human. Here’s how TrueSense and our clients are achieving record-breaking results, together.

Case Study

The Salvation Army

When The Salvation Army Chattanooga experienced a significant decline in active donors year over year, TrueSense helped reverse multi-year declines through a new acquisition and reactivation strategy.

Case Study

Regional Food Bank of Oklahoma

When Regional Food Bank of Oklahoma experienced a decline in acquisition, retention, and overall revenue, TrueSense helped the organization to find the insights it needed to connect with more donors — and feed more people.

Case Study

K9s For Warriors

K9s For Warriors sought to convert more of its social media fans into donors. Using a multichannel strategy, TrueSense helped the nonprofit drive a more-than-200% increase in ROI through Facebook fundraising.

Authentic Intelligence that inspires your next big idea

Fundraising Resources

Case Study

How Separating a Single-Day Donor Match Fundraising Event from Giving Tuesday Increased a Food Bank’s Performance for Both

A food bank experienced declining donor gifts and revenue in its combined donor match day and Giving Tuesday promotion. See what TrueSense recommended.

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Webinar

Giving USA 2026

During this live event, strategy and analytics pros will interpret the data and apply it to direct-response fundraising campaigns.

Watch Now

Blog

Top 6 Things to Add to Your Year-End Fundraising Checklist

Most donors make their gift in December. Is your organization ready for year-end fundraising? Check out our 6 things you need on your checklist.

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Authentic Intelligence That’s Invested in Your Growth.

A powerful partnership that meets technological advances, national and local crises, and rapid changes in philanthropy begins with a conversation.