Posts by Mike Majestic, Senior Director

Creative

Dive Into Brand Tracking for Ronald McDonald House

13 min read

For the Email Overview In the last Open House email, we shared a few brand tracking insights about the impact of the brand refresh, the importance of Shared Values and...

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    Donor Insights

    What We Can Learn Today … From Burma Shave

    3 min read
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    The Salvation Army

    Salvation Army Fundraisers: Set Realistic Expectations for FY22

    3 min read
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    The Salvation Army

    Diverse Programs Enable The Salvation Army to Help a Diverse Nation

    3 min read
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    Donor Insights

    From Disaster Donor to Committed Supporter

    4 min read
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    Strategy and Analytics

    Beyond Revenue: Other Fundraising Metrics to Watch

    6 min read
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    Donor Insights

    The #1 Question Donors Ask

    4 min read
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    Direct Mail

    3 Reasons Your Digital Fundraising Needs Direct Mail

    4 min read
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