Posts by Mike Majestic, Senior Director
Donor Insights
How Predictive Modeling Helps Nonprofits Find Their Best Donors
3 min read
At a minimum, your donor file includes donor names, gift amounts, and dates. You know who gave last year. You know who gave five years ago. But here’s the question that...
Read More
Donor Insights
What We Can Learn Today … From Burma Shave
3 min read
Learn More
The Salvation Army
Salvation Army Fundraisers: Set Realistic Expectations for FY22
3 min read
Learn More
The Salvation Army
Diverse Programs Enable The Salvation Army to Help a Diverse Nation
3 min read
Learn More
Donor Insights
From Disaster Donor to Committed Supporter
4 min read
Learn More
Strategy and Analytics
Beyond Revenue: Other Fundraising Metrics to Watch
6 min read
Learn More
Donor Insights
The #1 Question Donors Ask
4 min read
Learn More
Direct Mail
3 Reasons Your Digital Fundraising Needs Direct Mail
4 min read
Learn More
Actionable Fundraising Advice