Posts by Roberta Helmstadter, Senior Account Director

Strategy and Analytics

Leveraging Behavioral and Contextual Targeting for Better Donor Acquisition

7 min read

The current digital landscape demands more than broad audience targeting to attract and convert high-quality donors. As privacy measures evolve and platforms continually...

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    Strategy and Analytics

    Bad Donor Data? Here Are 6 Things You Can Do Today

    3 min read
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    Donor Insights

    Easy Ways to Show Genuine Thanks and Gratitude to High-End Donors

    3 min read
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    Donor Insights

    What Pumpkins and Board Members Can Teach Us About Gratitude

    3 min read
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    The Salvation Army

    An Insider View of DMG Foods

    3 min read
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    The Salvation Army

    Account Director Shares Her Family’s Salvation Army Story

    3 min read
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