Posts by Roberta Helmstadter, Senior Account Director
Digital
The Gold Standard for Donation Page Design: Single-Step Versus Multi-Step Forms
5 min read
When designing a donation page, the layout and functionality can make or break a donation experience. One of the most-debated topics in donation page design is whether to...
Read More
Strategy and Analytics
Bad Donor Data? Here Are 6 Things You Can Do Today
3 min read
Learn More
Donor Insights
Easy Ways to Show Genuine Thanks and Gratitude to High-End Donors
3 min read
Learn More
Donor Insights
What Pumpkins and Board Members Can Teach Us About Gratitude
3 min read
Learn More
The Salvation Army
An Insider View of DMG Foods
3 min read
Learn More
The Salvation Army
Account Director Shares Her Family’s Salvation Army Story
3 min read
Learn More
Actionable Fundraising Advice