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Rescue Mission
Donor Research

Fresh Insights to Inspire People to Give

There’s nothing like hearing directly from your donors about why they support you. Or uncovering how prospects choose between supporting your ministry and other human services organizations. 

We surveyed over 1,500 rescue mission donors and over 1,500 rescue mission prospects to uncover fresh insights for your Mission to inspire people to give. Their responses to this primary research can inform your fundraising.

With this research, you’ll gain valuable insights like:

  • How your donors feel about food, shelter, long-term recovery, women’s and children’s programs, addiction recovery, and salvation, and why.
  • The correlation between your donors’ beliefs and the offers they resonate with.
  • How prospects compare to current Mission donors and what benchmarks indicate that a prospect is ready to give.
  • How to apply all these new donor insights to your future donor marketing plans.
  • And more!

The paradigm of rescue vs. recovery isn’t all it’s cracked up to be. If you’re ready to meet your donors where they are, this research is for you.

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