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Is Your Board on Board? Strengthening Fundraising Through Better Board Alignment

Watch this on-demand webinar on building stronger board engagement in fundraising.

Boards play a critical role in shaping fundraising success, but alignment between development teams and board members is not always easy. When expectations, timelines, and definitions of success differ, it can limit investment decisions and long-term donor strategy.

In this recorded Quick Byte webinar, you’ll hear from nonprofit leaders with experience on both the fundraising and board side as they explore how to create stronger alignment and more confident decision making. You’ll learn:

  • How boards evaluate short-term ROI alongside long-term donor value
  • Ways to make the case for acquisition investments that may not break even immediately
  • How to frame Donor Lifetime Value in a way that board members can clearly understand
  • The board’s role in balancing risk with innovation and new fundraising strategies
  • What information helps build confidence around acquisition and testing budgets
  • Common misconceptions that boards have about fundraising and how to address them constructively
  • How development teams can better engage boards in strategic fundraising conversations
  • Practical approaches to strengthening board support for fundraising investment decisions

Watch Is Your Board on Board? Strengthening Fundraising Through Better Board Alignment to learn how better communication and shared understanding can lead to stronger fundraising outcomes.

Presenters

Kristin Serrano

VP & Managing Director, TrueSense Marketing

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Kristin Serrano

VP & Managing Director, TrueSense Marketing

About Kristin Serrano

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Lisa Suprenand

Chief Executive Officer, Ronald McDonald House® Tampa Bay

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Lisa Suprenand

Chief Executive Officer, Ronald McDonald House® Tampa Bay

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Matt Monberg

SVP, Integrated Strategy & Insights, TrueSense Marketing

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Matt Monberg

SVP, Integrated Strategy & Insights, TrueSense Marketing

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Calvin Moore

Chief Operating Officer, Metrocrest Services

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Calvin Moore

Chief Operating Officer, Metrocrest Services

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