Posts by Megan Carder, VP & Managing Director
Donor Insights
The Predictive Power of the First Gift
6 min read
Every acquisition analysis begins with the same question: What drives long-term donor value? After examining five years’ worth of performance data, one answer emerged with...
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Donor Insights
Are You Overcomplicating Your Donor Communications?
4 min read
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Donor Insights
The Best ‘Maximum Impact’ Ratio for Your Donor Newsletter
3 min read
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Donor Insights
How to Curate Donor Newsletter Content That Converts Readers to Donors
5 min read
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Donor Insights
A Donor Called You and She’s Upset. Now What?
6 min read
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Actionable Fundraising Advice