Posts by Megan Carder, VP & Managing Director

Strategy and Analytics

Leveraging Behavioral and Contextual Targeting for Better Donor Acquisition

7 min read

The current digital landscape demands more than broad audience targeting to attract and convert high-quality donors. As privacy measures evolve and platforms continually...

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    Donor Insights

    Are You Overcomplicating Your Donor Communications?

    4 min read
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    Donor Insights

    The Best ‘Maximum Impact’ Ratio for Your Donor Newsletter

    3 min read
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    Donor Insights

    How to Curate Donor Newsletter Content That Converts Readers to Donors

    5 min read
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    Donor Insights

    A Donor Called You and She’s Upset. Now What?

    6 min read
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