Smart Fundraising Starts Here

White Papers

Stay ahead in the ever-evolving world of nonprofit fundraising with expert insights from TrueSense Marketing. Our white papers dive deep into donor behavior, fundraising trends, and data-driven strategies—helping you make informed decisions and maximize your impact.

Best Practices for Donor Engagement via Text Messaging

Engage donors effectively through personalized text messaging, fostering ...

Read Now

Are Mid-Level Donors Predisposed to Generosity or Nurtured by Strategy?

Explore how mid-level donors can be nurtured through strategy and engagement, ...

Read Now

Special Report: Fundraising Resilience for Food Banks: Adapting to a Changing Funding Landscape

Download our free special report “Fundraising Resilience for Food Banks: ...

Download Here

Ethical Storytelling in Fundraising

Explore ethical storytelling in fundraising to strengthen donor relationships, ...

Read Now

Ultimate Guide to Welcome Email Series for Nonprofits

Discover how a well-structured welcome email series can enhance donor ...

Read Now

Is COVID in the rear-view?

Unveiling what Food Bank data tells us about the future of nonprofit ...

Read Now

What Divides and Unites Us in Charitable Giving

When it comes to charitable giving, people of varied political and religious ...

Read Now

Raise Unrestricted Funds

Learn How to Increase Unrestricted Giving in This Fundraising White Paper

Download Here

Engage Your Grateful Patients

Empower Grateful Patients to Become Generous Donors

Download Here

Donor-Advised Funds White Paper

A Powerful Tool for Fundraising

Download Here

How to Measure Fundraising Success

Learn Why Nonprofits Are Shifting from Ratios to Results in This Fundraising ...

Download Here

Let’s Get Started

Are you ready to set your Full-Circle Fundraising program in motion? We're here to support and guide you every step of the way.