Animal Care

Locking in Donor Loyalty. Saving More Lives.

Like you, your donors are driven to rescue. To rehabilitate. To foster and adopt. To protect. We’ll partner with you to effectively acquire, retain, and upgrade your supporters through proven multichannel fundraising programs. From traditional shelters to wildlife centers to foster programs, you can save more animals’ lives through powerful fundraising.

 

Donor Research

Groundbreaking insights on who animal welfare donors are and what motivates them to give.

The End of RFM

Looking for a fundraising edge? Discover why powerful fundraising programs are turning to modeled segmentation.

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Strategic, multichannel fundraising can help you reach and exceed your animal care organization’s objectives.

Are you ready to take your direct-response fundraising program in a more strategic direction? Then you’re barking up the right tree!

We have a half century of partnership with worthy nonprofits like yours. While a lot has changed over the decades, our heart is just the same: a family-owned business with a team of nonprofit marketing experts who love nothing more than helping organizations like yours make the world a better place, by growing strong donor relationships through direct mail, email, social, telephone, and more. This is the goal that everything builds toward, using multichannel, integrated fundraising to maximize your donors’ long-term value and increase your revenue through:

  • Donor acquisition and retention
  • Sustainer and monthly giving programs
  • Mid-level donor cultivation
  • Major and planned gift lead generation

Over the years, we’ve learned that not all donors are the same: They have a variety of motivations that inspire them to partner with you to care for, save, and improve animals' lives. In order to reach your fundraising goals, you need to understand the donors who give to animal care organizations. Together, we’ll find the unique mix of fundraising offers and channels your donors respond to best, informed by an understanding of your donors’ personal values, aspirations, and motivations for giving.

While our multichannel fundraising strategies focus on the donor, our fundraising campaign planning focuses on you. We’re a direct-response marketing agency serving only nonprofit clients, and we know that reaching your revenue goals means more effective programs for the animals you serve daily.

Like you, our clients measure success by the results achieved. See why they’re glad they chose us as their fundraising partner:

  • One client saw a 6.4% increase in their overall donor base.
  • Another client saw an 8.7% increase across their direct-mail program.
  • Another saw a 16% increase in overall revenue after partnering with us for just two years.
  • One client saw a 52.5% increase in program donor revenue through emails only.

We’re dedicated to helping you raise more money to do more good for animals who rely on your organization. Reaching your fundraising objectives begins with talking to us today.


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Recent Heroic Fundraising posts written specifically for Animal Care fundraisers:

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