“I’ve had the chance to work with multiple agencies during my animal welfare career. TrueSense has given us the best customer service and, even better, outstanding results. They have become an integral part of our team, working with us to develop effective strategies that teach us more about our donors with every appeal.”
SPCA Tampa Bay
Are you ready to take your direct-response program in a more strategic direction? Then you're barking up the right tree!
We have a half century of partnership with worthy nonprofits like yours. While a lot has changed over the decades, our heart is just the same: a family-owned team of nonprofit marketing experts who love nothing more than helping organizations like yours make the world a better place, by growing strong donor relationships. This is the goal that everything builds toward — using multichannel, integrated fundraising to maximize your donors’ long-term value and increase your revenue through:
Over the years, we’ve learned that not all donors are the same — they have a variety of motivations that inspire them to partner with your organization to save pets' lives. In order to reach your fundraising goals, you need to understand the donors who give to animal shelters. Together, we’ll find the unique mix your donors respond to best, informed by an understanding of your donors’ personal values, aspirations, and motivations for giving. For instance, we will segment our lists based on whether your donors prefer cats or dogs, including stories in the appeals that match their preferences.
While our multichannel fundraising strategies focus on the donor, our fundraising campaign planning focuses on you. We’re a direct-response marketing agency serving only nonprofit clients and we know that reaching your revenue goals means more lives are saved.
Nothing excites us more than embracing your vision and working together to turn it into a reality. Reaching your donor marketing objectives begins with talking to us today.
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