Posts by Jolene Miklas, Creative Director
Direct Mail
The Evolving Economics of Direct Mail Acquisition
6 min read
If you’ve been in the nonprofit space for a while, you might remember the glory days of direct mail acquisition when we all chased that golden 1% response rate and typically...
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Donor Insights
“But My Donors are Different!” 3 Direct Response Donor Myths
4 min read
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Donor Insights
To Raise Funds for Animals, See the Humanity in People
3 min read
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Donor Insights
Storytelling for Fundraisers: 5 Ways to Vary Your Stories
3 min read
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Creative
Emojis in Donor Marketing? 🧐 Know the Pros 👍 and Cons 👎
3 min read
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Creative
A Resource Bank Is a Valuable Fundraising Asset. Are You Building One?
4 min read
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Creative
Post-Pandemic: Is It Time for Fundraising to Go Back to Normal?
4 min read
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Hot Topics
Make Your Legacy Donors’ Stories Part of Your Planned Giving Campaign
3 min read
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Hot Topics
You’re Amazing! 8 Reasons to Thank a Fundraiser in 2021
3 min read
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Donor Insights
Using Fundraising Principles for Good — and to Outwit Little Monsters!
4 min read
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Actionable Fundraising Advice