Posts by Jolene Miklas, Creative Director
Donor Insights
Latest Brand-Tracking Insights for Ronald McDonald House
6 min read
Brand tracking provides insights into what motivates donors to support organizations. During the past year, TrueSense Marketing has tracked the Ronald McDonald House® brand...
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Donor Insights
“But My Donors are Different!” 3 Direct Response Donor Myths
4 min read
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Donor Insights
To Raise Funds for Animals, See the Humanity in People
3 min read
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Donor Insights
Storytelling for Fundraisers: 5 Ways to Vary Your Stories
3 min read
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Creative
Emojis in Donor Marketing? 🧐 Know the Pros 👍 and Cons 👎
3 min read
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Creative
A Resource Bank Is a Valuable Fundraising Asset. Are You Building One?
4 min read
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Creative
Post-Pandemic: Is It Time for Fundraising to Go Back to Normal?
4 min read
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Hot Topics
Make Your Legacy Donors’ Stories Part of Your Planned Giving Campaign
3 min read
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Hot Topics
You’re Amazing! 8 Reasons to Thank a Fundraiser in 2021
3 min read
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Donor Insights
Using Fundraising Principles for Good — and to Outwit Little Monsters!
4 min read
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Actionable Fundraising Advice