Posts by Paul Hebblethwaite, Vice President of Strategy
Donor Insights
Why Renewal Appeals Look Different from Standard Cultivation Appeals
6 min read
Direct response fundraising is a field built on a deep understanding of donor behavior and communication strategies that inspire action. Within this space, the distinction...
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Mid-Level
Giving Mid-Level Donors 12 Months of Inspiration
2 min read
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The Salvation Army
Filling The Salvation Army’s Planned Giving Opportunity Gap
4 min read
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Mid-Level
Starting the Conversation: The Mid-Level Donor Survey
5 min read
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The Salvation Army
Two Historical Reasons Why The Salvation Army Is a Great Organization
4 min read
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The Salvation Army
Backpack68 Program Relieves Weekend Hunger for Students [Video]
3 min read
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Actionable Fundraising Advice