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More from the TrueSense Blog

Direct Mail Fundraising

Balancing Urgency and Purpose: Nonprofit Strategies for Today’s Challenges

14 min read | April 30, 2025

Recently, TrueSense Marketing leaders Angie MacAlpine, Megan Carder, Stephen Ferrando, Matt Monberg, and John Thompson sat down to chat about the state of the nonprofit...

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    Mid-Level

    Is Your Mid-Level Program Designed to Achieve Your Charity’s Goals?

    3 min read | 04/07/21
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    Donor Behavior

    Overwhelmed? Here Are 3 Keys to Building a Mid-Level Pipeline Program

    4 min read | 04/01/21
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    The Salvation Army

    Salvation Army Fundraisers: Set Realistic Expectations for FY22

    3 min read | 03/30/21
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    Direct Mail Fundraising

    Elevate Your Existing Direct Mail Plan for High-Value Donors: 5 Tips

    5 min read | 03/26/21
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    Direct Mail Fundraising

    What Are Your Campaign Performance Reports Showing — and Hiding?

    4 min read | 03/18/21
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    Donor Retention

    The Young Donors You Have Always Wanted

    3 min read | 03/04/21
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    Fundraising Creative

    Fundraising Copywriters, Let Your Copy Cool Before Serving

    3 min read | 03/03/21
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    Fundraising Best Practices

    4 Places to Share Information That Won’t Hurt Your Fundraising Appeals

    4 min read | 02/23/21
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    Fundraising Best Practices

    Planning the Big Move: 8 Tips for Navigating CRM Migration

    3 min read | 02/16/21
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