Fundraising Case Study

Sustained Revenue Growth Is This Food Bank's New Reality

You might share a lot in common with Cassie Gilman, Chief Development Officer at Regional Food Bank of Oklahoma.

  • Like you, she needed a way to bring in more new donors and reactivate lapsed donors to reinvigorate a shrinking donor file.
  • She recognized the value of digital fundraising, but didn’t know what to prioritize.
  • And, she placed a high priority on appealing to donors in a way that produced results — while being a good steward of donor-provided resources.

How about this part? Cassie’s food bank increased donor acquisition, while reducing costs by 20 percent.

Regional Food Bank of Oklahoma was starting to see a downward trend in donations. Meanwhile, hungry families were counting on them for nutritious food.

Cassie explains how TrueSense Marketing helped them turn their program around … and continues to increase net revenue and build a thriving donor base.

Download the case study and learn how Regional Food Bank of Oklahoma connected with more donors to feed more people.


Complete the form below and we’ll email you the case study.