Veterans Services

Standing Up for Those Who Stood Up for Us

Because our nation’s heroes need heroes. It’s an act of heroism to defend our country. And to give back to those who gave so much. When our veterans are hurting, you empower your donors to make giving part of the American way of life.


Engaging Your Mid-Level Donors

How to single out, engage, and cultivate your most important audience segment — mid-level donors.

Powerful Storytelling

How to tell your clients’ stories in a way that’s memorable, moving, and powerfully motivating to donors.

How to Raise Unrestricted Funds

The field-tested, accountant-approved way to raise unrestricted funds — and let donors give the way they want.

“TrueSense has been an outstanding partner in untangling data and strengthening our core message to donors. Our goal is to only work with reputable companies who act as responsible partners and who understand and respect the wishes of our donors, honoring them for their commitment to heal vets and helping to convey our unique story and the impact we make. We have found integrity and transparency as the core competencies of TrueSense Marketing, with a true feeling of ‘ownership’ among the staff and account managers of our mission and the families and veterans we serve.”

Joe McClain
CAPTAIN USN (RET) — CEO Help Heal Veterans

Strategic, multichannel fundraising to help you reach and exceed your veteran service organization’s donor marketing objectives.

In order to stand out in today’s competitive environment, you need a fundraising agency who can navigate with you through changing donor landscapes and emerging fundraising strategies.

That’s where TrueSense Marketing comes in. We have a half century of partnership with worthy nonprofits like yours. While a lot has changed over the decades, our heart is just the same: a family-owned team of nonprofit marketing experts who love nothing more than helping organizations like yours make the world a better place, by growing strong donor relationships. This is the goal that everything builds toward — using multichannel, integrated fundraising to maximize your donors’ long-term value and increase your revenue through:

  • Donor acquisition and retention
  • Sustainer and monthly giving programs
  • Mid-level donor cultivation
  • Major and planned gift lead generation

You can win more broad-based support by connecting with your donors in all media — from direct mail, to email, to social media, to telephone, and more. Together, we’ll find the unique mix of channels and offers your donors respond to best, informed by an understanding of your donors’ personal values, aspirations, and motivations for giving.

While our strategies focus on connecting the donor to the causes she cares about, our fundraising campaign planning focuses on you. We’re a direct-response marketing agency serving only nonprofit clients and we know that reaching your revenue goals means more lives are saved. Reaching your donor marketing objectives begins with talking to us today.




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