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More from the TrueSense Blog

Direct Mail Fundraising

Balancing Urgency and Purpose: Nonprofit Strategies for Today’s Challenges

14 min read | April 30, 2025

Recently, TrueSense Marketing leaders Angie MacAlpine, Megan Carder, Stephen Ferrando, Matt Monberg, and John Thompson sat down to chat about the state of the nonprofit...

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    The Salvation Army

    Our Strong Partnership Exists for Times Such as This

    3 min read | 04/01/20
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    Fundraising Offers

    In an Emergency — Don't Forget the Offer

    3 min read | 03/30/20
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    Social Media Fundraising

    5 Ways to Leverage Social Media During the COVID-19 Pandemic

    3 min read | 03/24/20
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    Multichannel Fundraising

    Balancing Channels in the COVID-19 Fundraising Era

    5 min read | 03/23/20
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    Fundraising Resources

    Fundraising’s Historical and Religious Roots

    4 min read | 03/06/20
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    Field Notes

    Story Gathering: 6 Tips for Interviewing in Sensitive Situations

    3 min read | 03/02/20
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    Donor Behavior

    When Salvation Army Donors Speak, We Listen

    4 min read | 03/02/20
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    Donor Behavior

    You Can Build Strong Donor Relationships With a Strong Brand

    3 min read | 02/27/20
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    Fundraising Creative

    How to Collect Donor Stories on Resource Gathering Trips

    4 min read | 02/19/20
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