Donor Behavior
Direct Mail Fundraising
Balancing Urgency and Purpose: Nonprofit Strategies for Today’s Challenges
14 min read
| April 30, 2025
Recently, TrueSense Marketing leaders Angie MacAlpine, Megan Carder, Stephen Ferrando, Matt Monberg, and John Thompson sat down to chat about the state of the nonprofit...
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Digital Fundraising
Navigating Federal Funding Cuts: A Call for Unity in the Face of Hunger
8 min read
| 03/26/25
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Donor Behavior
3 Ways to Protect and Secure Donor Marketing Data
3 min read
| 11/05/24
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Donor Acquisition
What Does Food Bank Data Tell Us About Post-COVID Fundraising?
4 min read
| 07/24/24
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Donor Behavior
5 Charitable Giving Trends to Watch in 2023
14 min read
| 08/30/23
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Donor Acquisition
“But My Donors are Different!” 3 Direct Response Donor Myths
4 min read
| 06/15/23
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Donor Behavior
To Raise Funds for Animals, See the Humanity in People
3 min read
| 11/15/22
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Direct Mail Fundraising
Double Response Rate by Identifying Donor Interest
5 min read
| 08/25/22
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Donor Behavior
How to Find and Cultivate Major and Planned Giving Donors
6 min read
| 06/02/22
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Donor Acquisition
What We Can Learn Today … From Burma Shave
3 min read
| 03/22/22
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Actionable Fundraising Advice