Fundraising Analytics
Direct Mail Fundraising
Balancing Urgency and Purpose: Nonprofit Strategies for Today’s Challenges
14 min read
| April 30, 2025
Recently, TrueSense Marketing leaders Angie MacAlpine, Megan Carder, Stephen Ferrando, Matt Monberg, and John Thompson sat down to chat about the state of the nonprofit...
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Donor Acquisition
Mailing Smarter with AI: How TrueSense Marketing Helps Nonprofits Target the Right Donors
6 min read
| 03/05/25
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Digital Fundraising
5 Powerful Data Levers for Effective Fundraising
4 min read
| 09/13/24
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Direct Mail Fundraising
Double Response Rate by Identifying Donor Interest
5 min read
| 08/25/22
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Multichannel Fundraising
How Well Do You Devise and Assess Your Tests?
3 min read
| 03/08/22
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Donor Behavior
COVID-Acquired Holiday Donors: Lessons From International Relief
4 min read
| 12/02/21
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Fundraising Best Practices
Three Mistakes Development Departments Make and How to Avoid Them
3 min read
| 08/09/21
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Fundraising Analytics
Overheard at the Family Picnic
4 min read
| 07/13/21
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Fundraising Analytics
Finding Big Hearts in Big Data
3 min read
| 06/17/21
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Fundraising Strategy
Is a Focus on ROI Limiting Your Fundraising Success?
4 min read
| 05/24/21
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Actionable Fundraising Advice