Fundraising Case Study

A New Offer Resonates with Mid-Level and Major Donors

City Gospel Mission wanted to try a new fundraising offer.

Focusing on hunger is what has traditionally performed best in the Missions vertical, but City Gospel Mission wanted to try something different. Something timely and relevant that was getting a lot of news coverage locally and nationally. They suggested the team at TrueSense focus on the opioid crisis and addiction recovery — a risky proposition with great potential.


Download your copy of the case study and discover the creative solution and results from this Mid-Level and Major Donor fundraising campaign.


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