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More from the TrueSense Blog

Direct Mail

The Evolving Economics of Direct Mail Acquisition

6 min read

If you’ve been in the nonprofit space for a while, you might remember the glory days of direct mail acquisition when we all chased that golden 1% response rate and typically...

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    Digital

    Simplify Your Donation Process with Prefilled Form Fields

    6 min read
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    Donor Insights

    Importance of Checkout Time in Nonprofit Fundraising: Why Every Second Counts

    7 min read
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    Digital

    Expanding Your Nonprofit’s Reach with Programmatic Digital Out-of-Home Advertising

    8 min read
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    Using Machine Learning and AI to Enhance Donor Engagement and Maximize Donor Value

    13 min read
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    Multichannel

    Strategies for Aligning Nonprofit Boards with Fundraising Goals

    5 min read
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    Donor Insights

    How to Launch a Text Messaging Fundraising Program: A Guide for Nonprofits

    10 min read
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    Pitfalls of Traditional Targeting: RFM’s Limitations and Solutions

    3 min read
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    Animal Care

    3 Powerful Truths About Animal Donors, Backed by New Research

    3 min read
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    Donor Insights

    How to Reduce Donation Abandonment Rates for Your Nonprofit

    6 min read
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