Posts by Melanie Green
Fundraising Resources
Brand Tracking Helps Nonprofits Grow Fundraising
10 min read
Nonprofits depend on donor support to fulfill their missions, but standing out and inspiring action from supporters takes more than just a worthy cause. Understanding how...
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Digital
Multivariate Models for Donor Targeting
4 min read
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Donor Insights
Native Advertising: Engaging Donors Who Know Your Brand
5 min read
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Fundraising Best Practices
How to Leverage Your Donor Data for Higher ROI
5 min read
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Fundraising Resources
Complying with Privacy Regulations for Text Messaging for Nonprofits
12 min read
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Donor Insights
Why Nuance and Culture Matter More Than Translation in Hispanic Fundraising
13 min read
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Multichannel
The Role of Text Messaging in Multichannel Fundraising Campaigns
14 min read
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Donor Insights
Balancing Urgency and Purpose: Nonprofit Strategies for Today’s Challenges
14 min read
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Strategy and Analytics
Debunking Wealth Indicators and Protecting Donor Behavior Accurately with AI
5 min read
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Hot Topics
Crafting Conversational and Transparent Text Messages
15 min read
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Actionable Fundraising Advice