Posts by Melanie Green
Digital
Keeping Empathy at the Heart of AI Fundraising
6 min read
The ascent of generative AI is reshaping the fundraising landscape, arming nonprofits with tools that can supercharge productivity and creative ideation. But amid the...
Read More
Digital
Keeping Empathy at the Heart of AI Fundraising
6 min read
Learn More
Donor Insights
What You Need to Know About Giving USA: The Annual Report on Philanthropy 2026
12 min read
Learn More
Hot Topics
TrueSense Marketing Celebrates Three Bronze Awards from DMFA
6 min read
Learn More
Donor Insights
Maximizing Digital Strategy When Disaster Strikes
4 min read
Learn More
Donor Insights
Can You Have Too Many Matching Gift Offers in Your Annual Campaigns?
5 min read
Learn More
Donor Insights
Before You Abandon Direct Mail, Read This
6 min read
Learn More
Donor Insights
Why Renewal Appeals Look Different from Standard Cultivation Appeals
6 min read
Learn More
Strategy and Analytics
Ways We Anticipate Giving to Change, and How We’re Incorporating This into Client Strategy
7 min read
Learn More
Donor Insights
Rethinking What Makes a Donor Truly Valuable
6 min read
Learn More
Actionable Fundraising Advice