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Posts by Melanie Green

Digital

Effective Follow-up Strategies for Incomplete Donations

10 min read

When a donor abandons a donation midway through the process, it’s easy to assume the opportunity is lost. But that does not have to be the end of the story. Reaching out to...

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    Digital

    Effective Follow-up Strategies for Incomplete Donations

    10 min read
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    Donor Insights

    A Nonprofit’s Guide to the 2026 Charitable Giving Tax Changes

    3 min read
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    Digital

    What Nonprofits Need to Know About GoFundMe’s Unauthorized Nonprofit Pages

    4 min read
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    Digital

    Simplify Your Donation Process with Prefilled Form Fields

    6 min read
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    Donor Insights

    Importance of Checkout Time in Nonprofit Fundraising: Why Every Second Counts

    7 min read
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    Digital

    Expanding Your Nonprofit’s Reach with Programmatic Digital Out-of-Home Advertising

    8 min read
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    Using Machine Learning and AI to Enhance Donor Engagement and Maximize Donor Value

    13 min read
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    Donor Insights

    How to Launch a Text Messaging Fundraising Program: A Guide for Nonprofits

    10 min read
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    Pitfalls of Traditional Targeting: RFM’s Limitations and Solutions

    3 min read
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