Posts by Melanie Green
Donor Insights
How Predictive Modeling Helps Nonprofits Find Their Best Donors
3 min read
At a minimum, your donor file includes donor names, gift amounts, and dates. You know who gave last year. You know who gave five years ago. But here’s the question that...
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Donor Insights
How Predictive Modeling Helps Nonprofits Find Their Best Donors
3 min read
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Donor Insights
The Trust Gap Between Nonprofits and Donors and What Fundraisers Can Do About It
4 min read
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Donor Insights
A2P Versus P2P Messaging for Nonprofit Fundraising
3 min read
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Donor Insights
Best Practices for Donor Reactivation
5 min read
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Digital
Impact of Personalized Donation Pages
5 min read
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Digital
Effective Follow-up Strategies for Incomplete Donations
4 min read
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Donor Insights
A Nonprofit’s Guide to the 2026 Charitable Giving Tax Changes
3 min read
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Digital
What Nonprofits Need to Know About GoFundMe’s Unauthorized Nonprofit Pages
4 min read
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Digital
Simplify Your Donation Process with Prefilled Form Fields
6 min read
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Actionable Fundraising Advice