Creative
Best Practices for Donor Reactivation
11 min read
Reactivating donors holds immense potential for nonprofits that want to maximize the value of their donor base. Traditional methods of targeting lapsed donors have relied...
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The Salvation Army
Expert Insights on Salvation Army's Successful Direct Mail Appeals
4 min read
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Creative
4 Creative Tips for Talking to Your Sustainers
7 min read
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The Salvation Army
Engaging Donors with Salvation Army Direct Mail Appeals
5 min read
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The Salvation Army
Creative Experts Discuss Salvation Army Direct Mail Appeals Part 1
7 min read
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Multichannel
How to Match the Right Fundraising Channel to the Right Offer
3 min read
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Mid-Level
Giving Mid-Level Donors 12 Months of Inspiration
2 min read
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Direct Mail
Integrating Creative Strategy Across Digital and Direct Mail
10 min read
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Creative
6 A’s of Fundraising Stories
2 min read
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Creative
The Most Important Rule(s) of Fundraising Copy
4 min read
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Actionable Fundraising Advice