Donor Behavior
Fundraising Strategy
Debunking Wealth Indicators and Protecting Donor Behavior Accurately with AI
5 min read
| April 23, 2025
Wealth indicators are often used to predict donor behavior, but they can be misleading. Here’s how artificial intelligence (AI) can provide a more accurate picture.
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Donor Stewardship
5 Tips to Successful Donor Cultivation
4 min read
| 02/27/17
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Fundraising Research
Keep It Simple: How to Take Advantage of Donor Behavior
4 min read
| 02/22/17
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Fundraising Offers
The Three Myths about Salvation Army Disaster Fundraising
1 min read
| 12/01/16
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Actionable Fundraising Advice