Strategy and Analytics
Best Practices for Donor Reactivation
11 min read
Reactivating donors holds immense potential for nonprofits that want to maximize the value of their donor base. Traditional methods of targeting lapsed donors have relied...
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Donor Insights
What Makes a Donor Decide “Today Is the Day to Give”?
6 min read
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Digital
Meta’s Political Season Restrictions: What They Mean to Your Nonprofit
3 min read
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Donor Insights
Double Response Rate by Identifying Donor Interest
5 min read
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Donor Insights
The ABCs of Cooperative Databases
4 min read
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Donor Insights
How to Find and Cultivate Major and Planned Giving Donors
6 min read
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Strategy and Analytics
Describing the Elephant — RFM Selects Are Costing Donors Millions
4 min read
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Direct Mail
Navigating the Stormy Supply Chain Seas
4 min read
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Multichannel
How Well Do You Devise and Assess Your Tests?
3 min read
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Donor Insights
Your Best Prospects? Look to Your Lapsed Donors!
5 min read
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Actionable Fundraising Advice