Donor Acquisition
Fundraising Research
Building a Sustainable Future: Why Investing in Donor Awareness Matters for Nonprofits
8 min read
| June 11, 2025
Nonprofits rely on strong donor relationships to sustain their missions. Although securing immediate funding remains important, long-term success depends on continually...
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Donor Acquisition
Cooperative Database: 5 Reasons Your Charity Should Participate
6 min read
| 11/19/17
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Donor Acquisition
The Dilemma of Freemium-Acquired Donors
6 min read
| 11/14/17
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Donor Acquisition
The Importance of Lapsed Donor Reactivation
6 min read
| 11/03/17
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Donor Acquisition
Long-Term Value Is a Fundraiser’s Most Important Metric. Here’s Why!
9 min read
| 10/13/17
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Donor Acquisition
What Salvation Army Fundraisers Need to Know About Donor Acquisition
4 min read
| 09/01/17
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Donor Acquisition
Boost Your Health Care Fundraising with These 5 Grateful Patient Tips
2 min read
| 07/13/17
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Donor Acquisition
Everything You Need to Know About Getting Younger Donors
2 min read
| 06/08/17
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Donor Acquisition
The Donor Journey: From Donor Acquisition to Legacy Giving
16 min read
| 04/07/17
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Donor Acquisition
Resolutions Worth Keeping (and Repeating!)
2 min read
| 01/11/17
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Actionable Fundraising Advice