TrueSense Blog
Donor Insights
Why Providing Donors with More Opportunities to Give Will Pay Off This Summer
4 min read
Every summer, many donors go on vacation, and naturally, their attention drifts. Yet the animals in an animal-care setting don’t stop needing help. The Save Our Summer...
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Donor Insights
Don’t Overlook the Underdog: The Influence of Voice Broadcast
5 min read
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Donor Insights
Maximizing Digital Strategy When Disaster Strikes
4 min read
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Donor Insights
Can You Have Too Many Matching Gift Offers in Your Annual Campaigns?
5 min read
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Donor Insights
Before You Abandon Direct Mail, Read This
6 min read
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Donor Insights
Why Renewal Appeals Look Different from Standard Cultivation Appeals
6 min read
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Donor Insights
What the 2026 M+R Benchmarks Reveal About Nonprofit Fundraising
13 min read
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Strategy and Analytics
Ways We Anticipate Giving to Change, and How We’re Incorporating This into Client Strategy
7 min read
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Donor Insights
Rethinking What Makes a Donor Truly Valuable
6 min read
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Actionable Fundraising Advice