Posts by TrueSense Marketing
Direct Mail Fundraising
Balancing Urgency and Purpose: Nonprofit Strategies for Today’s Challenges
14 min read
| April 30, 2025
Recently, TrueSense Marketing leaders Angie MacAlpine, Megan Carder, Stephen Ferrando, Matt Monberg, and John Thompson sat down to chat about the state of the nonprofit...
Read More
Multichannel Fundraising
5 Ways to Maximize Your Multichannel Fundraising
2 min read
| 06/05/17
Learn More
Donor Behavior
How to Connect with Donors Using Fundraising Stories
2 min read
| 06/05/17
Learn More
Field Notes
Salvation Army Field Notes: A Car Salesman’s Story
4 min read
| 05/31/17
Learn More
Direct Mail Fundraising
Mail Smarter with These 7 Tips for Direct Mail Fundraising
2 min read
| 05/30/17
Learn More
Fundraising Offers
3 Reasons Your Fundraising Offer Needs Specificity
4 min read
| 05/16/17
Learn More
Donor Retention
Your Direct-Response Fundraising Needs a Growth Plan
2 min read
| 05/10/17
Learn More
Digital Fundraising
Super Subject Lines — 7 Tips to Get Your Fundraising Email Opened
2 min read
| 05/10/17
Learn More
Donor Retention
Who Are Your Mid-Level Donors and How Should You Treat Them?
5 min read
| 05/05/17
Learn More
Sustainer
5 Ways to Lock In Sustainer Donors
2 min read
| 04/28/17
Learn More
Actionable Fundraising Advice