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Posts by TrueSense Marketing

Direct Mail Fundraising

Balancing Urgency and Purpose: Nonprofit Strategies for Today’s Challenges

14 min read | April 30, 2025

Recently, TrueSense Marketing leaders Angie MacAlpine, Megan Carder, Stephen Ferrando, Matt Monberg, and John Thompson sat down to chat about the state of the nonprofit...

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    Sustainer

    Will Reactionary Sustainer Donors Retain? Here’s What History Tells Us

    4 min read | 07/10/20
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    TrueSense Culture

    Don’t Lose Hope When the Pieces Don’t Seem to Fit. Here’s Why.

    4 min read | 05/06/20
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    TrueSense Culture

    Put the Power of #GiveFromHomeDay to Work on YOUR Day of Giving

    2 min read | 05/04/20
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    TrueSense Culture

    #GiveFromHomeDay Launching April 21st

    2 min read | 04/06/20
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    Social Media Fundraising

    5 Ways to Leverage Social Media During the COVID-19 Pandemic

    3 min read | 03/24/20
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    Fundraising Resources

    Fundraising’s Historical and Religious Roots

    4 min read | 03/06/20
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    Field Notes

    God Redeems the Hopeless: A Salvation Army Story

    3 min read | 01/23/20
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    Donor Acquisition

    Navigating Multiple Channels in Donor Acquisition

    6 min read | 01/22/20
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    Fundraising Analytics

    The Tried-and-True Tool in Your Fundraising Toolbox

    3 min read | 12/12/19
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